Barbie Loses Her Head (MAT)

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Is the Barbie doll going the way of the Raphus cucullatus (Dodo Bird)? Mattel (MAT) posted awful sales for the last quarter.

The toy company said revenue fell 11% to $1.94 billion from $2.19 billion, based on a 6% in the U.S. and a 20% decline internationally. Mattel reported quarterly profit fell to $176.4 million, $.49, from $328.5 million in the same period a year ago.

It isn’t good news when people can’t afford cheap toys for their kids.

Douglas A. McIntyre

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