I Just Called To Say I Own You

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Apple, Google and Microsoft are muscling into the mobile phone market. What’s really at stake?

By Daniel Stacey of The Big Money

This month’s launch of Google Voice, an application that offers U.S. customers free landline and mobile calls, is not just a bold move to build a new-age phone-service provider. It’s also the latest sign of official war among the big tech companies in the mobile-phone market: Apple, Google, and Microsoft. Remember Steve Ballmer’s chest-beating launch of the new Windows Mobile OS in February—and then the iPhone’s 3.0 update?

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