Apple Inc. (NASDAQ: AAPL) doesn’t often make mistakes like this: the introduction of the company’s new iPhone 4S in China had to be suspended because the stores ran out of product.
Now that may be a signal of success to some companies, but it’s not the sort of performance that Apple is usually proud of. Here’s a report from Bloomberg on what happened at one store, that did not open at all:
Apple had advertised that the store would open at 7 a.m. At 7:15 a.m., people began chanting “Open the door!” and “Liars!” after an unidentified man said over a bullhorn that the phone wouldn’t go on sale today, without giving an explanation. The store stayed closed “for safety reasons,” Wu said. Beijing police temporarily cordoned off the shop after it was pelted with eggs by the crowd.
Apple pelted with eggs?