General

bread

Panera Bread Makes a Clean Break Toward Sustainability

Is it just coincidence the leaders in the fast casual dining segment, virtually the only segment of the restaurant industry showing consistently high growth, are also the ones that seemingly ...
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89210003

Is the Charlotte Bobcats-to-Hornets Rebrand Good for Business?

The Charlotte Hornets arguably have the best retro gear of any NBA team. Remember the purple-and-teal color combination? Nothing screams “early ’90s” quite like that. And don’t even get me ...
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basketball

PepsiCo Drinks In Gatorade’s Social Media Performance at Game One of NBA Finals

Social media is a veritable minefield for companies. While the chance to connect with your customers represents a rich opportunity for extending your brand, one false move and it can ...
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faultofourstars

Teen Drama “The Fault in Our Stars” Is Poised to Top Tom Cruise’s “Edge of Tomorrow” at Box Office

If you had told executives a decade ago that a teen drama based on a young-adult book would be the favorite over a Tom Cruise action film going into a ...
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baseball

Will the Houston Astros-Jon Singleton Contract Forever Change the Business of Baseball?

No matter the profession, everyone desires financial stability. This principle played a role in driving Jon Singleton, a first baseman in the Houston Astros’ organization, to sign a historic contract ...
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Dunkin Donuts

Here’s Why Dunkin Donuts and Starbucks Will Be Serving Lunch

McDonald's (NYSE: MCD) still owns breakfast, regardless of the recent assault made on the day part by numerous fast food and fast casual restaurants. Lunchtime, however, may become the next ...
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basketball

How Steve Ballmer Can Justify His $2 Billion Bid for the LA Clippers

Steve Ballmer’s offer to buy the Los Angeles Clippers is currently the hottest story in the sports world. Last week, the former Microsoft (NASDAQ: MSFT) CEO revealed he values the basketball franchise ...
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JoshBeckett

Domino’s ‘No-Hitter’ Campaign Backfires

A marketing campaign is only as good as its social media exposure, and sometimes things can go wrong quickly. That’s especially true on today’s Internet, and it’s a lesson Domino's ...
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149005081

Will Northwestern’s ‘Purple Pricing’ Kill the Secondary Ticket Market?

In 2004, Google (NASDAQ: GOOG) used an unfamiliar mechanism, known as a Dutch auction, to issue shares of its IPO. Unlike a traditional auction, which lets bidders compete for an ...
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Wrigley Field

Will the Chicago Cubs Win the World Series?

You know the story. The Chicago Cubs haven’t won a World Series since 1908, by far the longest championship drought in baseball. So naturally, fans take this to mean their ...
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jeffimmelt

Why No CEO Hall of Fame?

Baseball writers recently put three players into the Hall of Fame. The voters were 571 members of the Baseball Writers' Association of America. There is no CEO Hall of Fame ...
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Home security

States Where People Can’t Get a Mortgage

Although the U.S. housing market is improving, lending standards remain tight. Banks have become extremely vigilant in their lending practices, requiring a more stable income, enough money for a sizable ...
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