Subject: Nine Great American Companies That Will Never Recover

Many American companies have been lauded for their rapid rise to greatness, a process that sometimes takes less than a decade. These firms become leaders in their industries, are renowned for innovation, phenomenal growth and, in the case of public corporations, their soaring share prices. Google Inc. (NASDAQ: GOOG) usually makes the list, as does Apple Inc. (NASDAQ: AAPL). At the other end of the scale are well-known firms that are so crippled they go bankrupt or disappear entirely. Recently, these have included AMR (parent of American Airlines), Borders and Eastman Kodak. Here are nine great American companies that will never recover.

As always, here are the top major media headline summaries from WSJ, FT, Bloomberg and more. Today’s top analyst upgrades and downgrades were in shares of BDX, BMC, BP, CBST, DAL, DRIV, DISCA, INTC, JBLU, TECD, UTHR, UAL and WMT. The most important financial news affecting the markets today.

Bill Gross of PIMCO is the de facto bond king, but his new August investment outlook is not just talking about low returns in equities. He is talking about the death of real investment returns in traditional investment classes.

All eyes are watching unemployment and payrolls on Friday after the FOMC and after a much higher ADP report this morning. Here is a primer for what to look for as well as all of the other labor-related preliminary reports before Friday’s jobs data.

Dividend lovers just got a new sector-high dividend of 3.5% in a water utility this morning.

As Apple’s iPhone 5 is now slated for September, is this just one more risk that Apple is becoming too tightly tied to Wall Street?

BMW’s earnings show that it is the industry leader because it refuses to stop investing in products.

A look at how the Olympics push really important news off the front pages.

China’s PMI data raises the question of whether a recession there should be measured differently than ones in the developed world.

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Have a great day!

JON C. OGG

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