If you like to invest in food chain restaurants, Thursday was a bad day as a group of bipartisan senators are trying to require chains to list calories on their menus. This is aimed at the big restaurant chains with 20 locations of the same name rather than mom and pop stores. If you can believe it, fast food and casual dining restaurant owners McDonald’s Corp. (NYSE: MCD) and Yum! Brands Inc. (NYSE: YUM) already have this available online. Some of the big chains out there make this available and some do not.
Imagine if (or when) you are forced to see the calorie, salt, and fat counts for many of your favorite foods such as Buffalo Wings at Buffalo Wild Wings Inc. (NASDAQ: BWLD). Or what about some of those oversized plates big enough for two or three meals at The Cheesecake Factory (NASDAQ: CAKE)? And what if you tally up the full calories and sodium in Chinese food at PF Chang’s China Bistro Inc. (NASDAQ: PFCB)? Or a Monster Burger at Red Robin Gourmet Burgers Inc. (NASDAQ: RRGB). Or what about Brinker International Inc. (NYSE: EAT) chains like Chili’s for the Texas Cheese Fries?
We do not mean to pick on any single chain by naming menu items or chains, because this could affect all big chain owners to the likes of Burger King Holdings Inc. (NYSE: BKC), Wendy’s/Arby’s Group, Inc. (NYSE:WEN), Texas Roadhouse Inc. (NASDAQ: TXRH), Sonic Corp. (NASDAQ: SONC), California Pizza Kitchen Inc., (NASDAQ: CPKI), and many more. The news of this had a significant negative impact on most of these stocks today when you consider we had an up market.
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