The company’s proimary business is owning and selling domain names, and it claims to have more than 2,250,000 domain names.  The owners of these sites call this sort of operation an "Internet Real Estate owner" and everyone else refers to this sort of business as a Domain Squatter.  It owns more than 750,000 domains itself, and it has a "for sale" portfolio of 1,500,000 domain names owned by third parties.  It generates revenue primarily from two sources: online advertising in its media business, and the sale of domain names in its marketplace business.

NameMedia financial claims are as follows:

• $61.0 million in revenue in 2006 and $58.3 million in revenue during the nine months ended September 30, 2007;
• Generated $28.5 million in Adjusted EBITDA in 2006 and $24.1 million in Adjusted EBITDA during the nine months ended September 30, 2007;
• Media business accounted for approximately 49% of revenue in 2006 and 52% of revenue during the nine months ended September 30, 2007;
• Domain name marketplace business was approximately 51% of revenue in 2006 and 48% of revenue during the nine months ended September 30, 2007.

It will have 25,605,071 shares outstanding after the offering.  Here is the free email sign-up for twice weekly information on mergers, IPO’s, spin-offs, speculation, and the like that has exclusive content and opinions often not found on the public 247wallst.com site.

Jon C. Ogg
November 2, 2007

An article from TechCrunch this summer shows how some of the domains sales sites are partying like 1999.
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