comScore

Mobile Apps Dominate Time Spent on Digital Media

It's a digital world, and within that world, mobility rules. A new study from comScore found that nearly two-thirds of users' time spent with digital media is spent using a ...
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texting

Holiday Season E-Commerce Spending Hits $109 Billion

Year over year, e-commerce spending rose 18% in the fourth quarter of 2016 to $109.26 billion from $92.51 billion in the fourth quarter of 2015. While online spending from desktop ...
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texting

Shopping by Smartphone: Is It Really a Thing?

Total digital media usage time rose by 62% between June 2013 and June 2016, driven mostly by mobile apps and, to a lesser extent, by the mobile web. App usage ...
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Google logo

75% of Americans Visited a Google Website in February

Out of a total audience of nearly 259 million unique U.S. digital media users, fully 94% (243.6 million) visited a property owned by Alphabet Inc. (NASDAQ: GOOGL) in February. That's ...
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iPhone 6s rosegold

Apple US Smartphone Subscriber Share Slips Again in November

For the three-month period ending in November, Apple Inc. (NASDAQ: AAPL) lost 1% share of the U.S. smartphone subscriber market and now leads all original equipment manufacturers with a 43.1% ...
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iPhone 6s rosegold

Apple’s US Smartphone Subscriber Share Trimmed

For the three-month period ending in October, Apple Inc. (NASDAQ: AAPL) lost 0.9% share of the U.S. smartphone subscriber market and now leads all original equipment makers (OEMs) with a ...
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social media

77% of Americans Visited a Google Website in October

Out of a total audience of 259.6 million unique U.S. digital media users, fully 95% (245.9 million) visited a property owned by Alphabet Inc. (NASDAQ: GOOGL) in October. The unique ...
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Google logo 2015

Google Kept Big Audience Lead Over Facebook in August

Google Inc. (NASDAQ: GOOGL), by far the Internet’s largest search engine, also attracts the more video viewers to its various websites, including YouTube, than any other content property. In the ...
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apple iphone 6 intro

Apple Widens US Smartphone Subscriber Share Lead

For the three-month period ending in July, Apple Inc. (NASDAQ: AAPL) gained 1.1% share of the U.S. smartphone subscriber market and now leads all original equipment makers with a 44.2% ...
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iPhone6

Apple Widens Smartphone Lead Over Samsung

One way to sum up Apple Inc.'s (NASDAQ: AAPL) success in the United States and Samsung's relative failure is the comScore smartphone share analysis. Apple is gaining share while Samsung ...
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Internet spying

Have Search Results Become Static?

In the world of search engines, it has been the case that Google Inc. (NASDAQ: GOOGL) has dominated for years now. Still, Google total share of search has contracted from ...
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YouTube logo

Google Still Leads in Video Audience

Google Inc. (NASDAQ: GOOGL) is by far the Internet’s largest search engine, and its various websites, including YouTube, continue to attract the largest audience for viewing online video on a ...
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Amazon.com logo

Amazon Holds Huge Lead in Online Audience Over Wal-Mart

Wal-Mart Stores Inc. (NYSE: WMT) may be larger in total sales than Amazon.com Inc. (NASDAQ: AMZN) by a factor of four to one, but online the difference is very much ...
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Google_web_search

Google Tops Website Audience Rankings

While Facebook Inc. (NASDAQ: FB) may be gaining on Google Inc. (NASDAQ: GOOGL) in market cap and growth rate, the search engine remains much larger in terms of total audience ...
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laptop

Gawker’s 53 Million Visitors

Lost among the resignation of two of its top editors and a fight over whether a post on the sexual preferences of a Conde Nast executive should be purged from ...
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