Consumer Confidence: The Worst Gets Worser

January 27, 2009 by Douglas A. McIntyre

Angrybear_2Consumer confidence hit an all-time low this month. The Conference Board announced that The Index now stands at 37.7, down from 38.6 in December.

Says Lynn Franco, Director of The Conference Board Consumer Research Center: "The Consumer Confidence Index continues to hover at all-time lows (Index began in 1967) and it appears that consumers have begun the New Year with the same degree of pessimism that they exhibited in the final months of 2008.

Other numbers from the survey release–

Consumers’ assessment of overall current conditions remains pessimistic. Those saying business conditions are "bad" increased to 47.9 percent from 45.8 percent, while those saying business conditions are "good" declined to 6.4 percent from 7.7 percent last month.

Consumers’ assessment of the labor market, however, was slightly more positive. Those claiming jobs are "hard to get" edged down to 41.1 percent from 41.5 percent in December, while those stating jobs are "plentiful" edged up to 7.2 percent from 6.5 percent.

Consumers’ short-term outlook remains quite pessimistic. Those expecting business conditions to worsen over the next six months decreased slightly to 31.1 percent from 32.9 percent, while those anticipating conditions to improve remained relatively unchanged at 13.3 percent in January, compared to 13.4 percent in December.

The job outlook remains mixed. The percentage of consumers expecting fewer jobs in the months ahead decreased to 36.7 percent from 40.6 percent, while those expecting more jobs edged down to 9.4 percent from 9.8 percent. The proportion of consumers expecting an increase in their incomes declined to 10.0 percent from 12.7 percent.

Douglas A. McIntyre

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