The Great Advertising Share Shift: Google (GOOG) Sucks Life Out Of Old Media
August 16, 2007 by Douglas A. McIntyreEveryone talks about advertising dollars shifting online, but when you’re fighting all day in the trenches it’s tough to get a handle on what this really means. Here’s what it means:
US advertising revenue at 4 big online media companies–Google (GOOG), Yahoo (YHOO), AOL (TWX), and MSN (MSFT)–grew by $1.3 billion in Q2, or 42%. …continued here
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