4 Stocks to Play It Safe in a Market Crash

October 24, 2018 by Douglas A. McIntyre

The Dow Jones industrial average has been through wild gyrations for the past month. October is historically a time when the markets fall sharply. Yet, not every stock is a dangerous investment when the Dow sells off 500 points in one day. Some stocks are not just safe to own in a bear market, but they also are solid investments anytime.

Stocks that protect investor money from sell-offs share several characteristics. First, these companies are in parts of the American economy least likely to be damaged in an economic downturn. They also dominate in their industry, holding major market share. They have a long time history of profits through good markets and bad. They have rock-solid balance sheets that protect them from economic cycles. These balance sheets do not contain debt that threatens a company’s viability. Finally, they are in businesses that are likely to survive and even thrive for decades.

AT&T

AT&T is in three businesses. The first, which is the current engine of its success, is wireless subscriptions. At the moment, it only has one major competitor in the industry, which is Verizon Communications. The wireless market in the United States is huge, with aggregate subscriptions of over 300 million. While national subscriber count is not growing, several ways wireless companies expand are. AT&T has been able to charge more for some data plans. Sales of new products, which include new phones from Apple and Samsung, keep customers returning for upgrades. And the emergence of the ultra-fast 5G wireless systems will allow AT&T to upgrade customers again.

AT&T’s landline business, which is essentially its legacy business, is shrinking. However, profits remain good as subscribers leave their old-style phones behind. Finally, AT&T is among the largest holders of media assets. Its buyout of Time Warner gives it major media properties that include HBO, Warner Bros. and Turner Media. These businesses allow AT&T to participate in the future of streaming media.

AT&T’s sales last year were $160 billion, on which the company made $30 billion.

JPMorgan

JPMorgan is considered the creme de la creme of large financial services companies. It also has the most well-regarded financial services CEO in Jamie Dimon. Generally, publicly traded financial stocks are considered volatile investments when markets drop. However, JPMorgan has a large enough portfolio of businesses to wall it off from dangerous economic conditions.

The bank has a large institutional banking operation that provides services to large companies around the world. Much of this is based on lending to multinationals, which are usually the most creditworthy clients. JPMorgan also does business with large companies when they issue debt and equity. JPMorgan makes money on the transactions but does not hold the assets it sells, which means it makes money via services but is walled off from risks of the eventual value of these assets.

JPMorgan also has one of the largest consumer banking operations in the world. This gives it access to tens of millions of customers. The bank not only offers mortgage and loan services to these people, but it sells them assets that include stocks and bonds. Once again, it makes money on transactions but does not hold the assets it buys or sells.

Last year, JPMorgan had revenue of $94 billion, on which it had net income of $24 billion. The bank also has a dividend yield of 3%, which is considered safe from a cut.


Amazon.com

Very few companies have moats around their businesses as deep as Amazon does. Its e-commerce business, particularly in the United States, does not have any rival. And this business continues to take revenue from the faltering brick-and-mortar segments of the economy.

Amazon’s position in this part of the economy is protected further by the 100 million members of its Prime service. This membership business guarantees Amazon a steady flow of income. Research shows that Prime members spend much more at Amazon than non-members do.

Amazon holds the pole position in the streaming industry, with its solo major competitor in Netflix. This business continues to grow rapidly as consumers “cut cords,” that is, move off cable TV systems and subscribe to the content they want. The major drawback to this business is that Amazon has to invest hundreds of millions of dollars in programming to keep customers and get new ones.

Amazon’s most successful business is not consumer-facing at all. Its Amazon Web Services (AWS) is the largest cloud operation in the world. Cloud computing has become essential to many governments and business operations that do not want to host and protect their own digital assets. AWS is not just growing, it is highly profitable.

McDonald’s

McDonald’s recently posted another strong quarter. Its mix of overseas success and dominance in the fast-food breakfast business shows why it continues to dominate a business that includes Dunkin’ Donuts, Starbucks and smaller chains such as Burger King.

Morningstar’s R.J. Hottovy recently wrote, “If we do go into some sort of cyclical downturn, this is one of the names to be in.” Among the reasons is that fast food is inexpensive and available almost everywhere. As a measure of how ubiquitous McDonald’s is, the fast food company has over 37,000 locations.

McDonald’s also has a long history of returning cash to shareholders via regular dividend hikes, as well as regularly growing dividends. The current dividend yield is just shy of 3%. These returns to shareholders are a sign of significant positive cash flow. Last year, McDonald’s had revenue of $22 billion and net income of $5 billion.

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