Special Report

What a Super Bowl Commercial Cost the Year You Were Born

Source: Steve Dykes / Getty Images

1987: Super Bowl XXI
> Cost of a 30 second spot: $575,000
> Adjusted for inflation: $1,275,000
> Matchup: New York Giants vs. Denver Broncos

Source: Rick Stewart / Getty Images

1988: Super Bowl XXII
> Cost of a 30 second spot: $600,000
> Adjusted for inflation: $1,279,000
> Matchup: Washington Redskins vs. Denver Broncos

Source: Rick Stewart / Getty Images

1989: Super Bowl XXIII
> Cost of a 30 second spot: $675,000
> Adjusted for inflation: $1,375,000
> Matchup: San Francisco 49ers vs. Cincinnati Bengals

Source: George Rose / Getty Images

1990: Super Bowl XXIV
> Cost of a 30 second spot: $700,000
> Adjusted for inflation: $1,355,000
> Matchup: San Francisco 49ers vs. Denver Broncos

Source: Rick Stewart / Getty Images

1991: Super Bowl XXV
> Cost of a 30 second spot: $800,000
> Adjusted for inflation: $1,466,000
> Matchup: New York Giants vs. Buffalo Bills

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