What a Super Bowl Commercial Cost the Year You Were Born

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Source: Al Bello / Getty Images

1997: Super Bowl XXXI
> Cost of a 30 second spot: $1,200,000
> Adjusted for inflation: $1,860,000
> Matchup: Green Bay Packers vs. New England Patriots

Source: Doug Pensinger / Getty Images

1998: Super Bowl XXXII
> Cost of a 30 second spot: $1,292,000
> Adjusted for inflation: $1,972,000
> Matchup: Denver Broncos vs. Green Bay Packers

Source: Vincent Laforet / Getty Images

1999: Super Bowl XXXIII
> Cost of a 30 second spot: $1,600,000
> Adjusted for inflation: $2,402,000
> Matchup: Denver Broncos vs. Atlanta Falcons

Source: Tom Hauck / Getty Images

2000: Super Bowl XXXIV
> Cost of a 30 second spot: $2,100,000
> Adjusted for inflation: $3,069,000
> Matchup: St. Louis Rams vs. Tennessee Titans

Source: Elsa / Getty Images

2001: Super Bowl XXXV
> Cost of a 30 second spot: $2,200,000
> Adjusted for inflation: $3,099,000
> Matchup: Baltimore Ravens vs. New York Giants