Half (49%) of likely voters surveyed at least somewhat agreed they “tell people they do not approve of Donald Trump, but they personally agree with him on certain issues.” Conversely, slightly more than half disagreed they have to hide their support of President Trump. Zogby Analytics has been tracking this issue for some time and the amount of likely voters who believe they have to “silently” support Trump has increased to 49% from 40% in the last year.

Most sub-groups who typically support the president were more agreeable to the idea of hiding their support Trump but there were some surprises among the demographics we surveyed.

The groups most likely to “strongly and somewhat” agree they privately support Trump on certain issues were: likely voters living in the East (56% at least somewhat agree/44% at least somewhat disagree). Likely voters living in the West were more disagreeable (45% at least somewhat agree/55% at least somewhat disagree).

Other groups who agreed they “silently” support the president included workers employed full time (55% agree/45% disagree), NASCAR fans (63% agree/37% disagree), union workers (63% agree/38% disagree), weekly Amazon shoppers (60% agree/40% disagree), weekly Walmart shoppers (56% agree/44% disagree), Hispanics (64% agree/36% disagree), NRA members (77% agree/23% disagree), investor class voters (60% agree/40% disagree), and self-identified creative class voters (57% agree/43% disagree).

There were differences in the level of agreement when it came to age, gender and where voters lived. A majority of millennials aged 18-29 (52% agree/48% disagree) agreed they support Trump on certain issues in private, while older voters aged 50-64 felt the opposite (43% agree/57% disagree). Men (54% agree/46% disagree) were more likely to feel compelled to hide their support for the president on certain issues than women (44% agree/56% disagree).

The sub-groups most likely to disagree with “silently” supporting Donald Trump were Democrats (69% disagree/31% agree), liberals (70% disagree/31% agree), voters divorced/widowed/separated (62% disagree/38% agree), and voters not in unions (53% disagree/47% agree).

If the 2020 presidential election were held today and the candidates were Republican Donald Trump and Democrat Joe Biden, whom would you vote for?	% US
Republican Donald Trump	46
Democrat Joe Biden	45
Not sure	9