Galaxy S III Is the World’s Best-Selling Smartphone
November 8, 2012 by Trey Thoelcke
Samsung’s Galaxy S3 smartphone model shipped 18.0 million units worldwide during the third quarter of 2012. The Galaxy S3 captured an impressive 11 percent share of all smartphones shipped globally and it has become the world’s best-selling smartphone model for the first time ever. A large touchscreen design, extensive distribution across dozens of countries, and generous operator subsidies have been among the main causes of the Galaxy S3’s success. Apple shipped an estimated 16.2 million iPhone 4S units worldwide for second place, as consumers temporarily held off purchases in anticipation of a widely expected iPhone 5 upgrade at the end of the quarter.
Global Smartphone Shipments and Market Share by Model in Q3 2012
| Global Smartphone Shipments by Model (Millions of Units) | Q2 ’12 | Q3 ’12 |
| Samsung Galaxy S3 | 5.4 | 18.0 |
| Apple iPhone 4S | 19.4 | 16.2 |
| Apple iPhone 5 | 0.0 | 6.0 |
| Others | 128.0 | 127.6 |
| Total | 152.8 | 167.8 |
| Global Smartphone Marketshare by Model (% of Total) | Q2 ’12 | Q3 ’12 |
| Samsung Galaxy S3 | 3.5% | 10.7% |
| Apple iPhone 4S | 12.7% | 9.7% |
| Apple iPhone 5 | 0.0% | 3.6% |
| Others | 83.8% | 76.0% |
| Total | 100.0% | 100.0% |
Douglas A. McIntyre
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