More Trouble For Sony PS3
August 19, 2007 by Douglas A. McIntyreSony (SNE) has been hoping that the lagging sales of PS3 wold be helped by the release of some major video game titles. "Grand Theft Auto" from Take Two (TTWO) has been delayed, which may affect sales of PS3 units and Microsoft (MSFT) Xbox 360.
But, now word comes via Barron’s that information from bank UBS shows the new Madden NFL ’08 from Electronic Arts (ERTS) is doing poorly on the SNE game platform. Apparently the game runs much better on Xbos, which should help them in competing for customers.
SNE PS3 now appears to have a number of factors running against it. Industry experts believe that the product is too expensive. Sales of the Nintendo Wii are also taking share, especially in the "casual" end of the video game market. And now new video game releases are not working in its favor.
The game units has been a big financial loser for Sony during the last year-and-a-half. That looks like it could continue.
Douglas A. McIntyre
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