Apple (AAPL) Looks At Free iTunes For Everyone
March 18, 2008 by Douglas A. McIntyreApple (NASDAQ: AAPL) is in conversations with the music industry about offering its entire iTunes library free. It would recoup the loss of revenue by changing more for its iPod hardware.
According to the FT "Detailed market research has shown strong appetite among consumers for deals bundling music in with the cost of the device."
Since none of the major music publishers have signed on yet, it will be interesting to see if Apple tries to use its substantial leverage with them to create the new program. This would probably involve getting one of two of the publishers to agree to an altered partnership with Apple. Jobs & Co. could then pressure the balance of the industry to get in line.
Due to Apple’s share of the music download market, if the iTunes store is available free to purchasers of the company’s digital media products, it is likely to affect handset companies trying to start their own download operations. If Apple changes it model often enough, no one will be able to keep up.
Douglas A. McIntyre
Essential Tips for Investing: Sponsored
A financial advisor can help you understand the advantages and disadvantages of investment properties. Finding a qualified financial advisor doesn’t have to be hard. SmartAsset’s free tool matches you with up to three financial advisors who serve your area, and you can interview your advisor matches at no cost to decide which one is right for you. If you’re ready to find an advisor who can help you achieve your financial goals, get started now.
Investing in real estate can diversify your portfolio. But expanding your horizons may add additional costs. If you’re an investor looking to minimize expenses, consider checking out online brokerages. They often offer low investment fees, helping you maximize your profit.