November Retail Spending Growth Tops Expectations

December 14, 2018 by Paul Ausick

U.S. consumer spending increased by 4.2% year over year to $513.5 billion in November and up by 0.2% month over month from an upwardly revised October total of $512.4 billion. The U.S. Census Bureau released its estimated retail sales data for November Friday morning. A poll of economists had forecast that retail sales would rise 0.1% from sales in October.

In general, this is a solid, but not exactly great, report. Lower gasoline prices gave consumers more cash in their pockets and spend they did, primarily online and in big-box stores. Last year was a big one for retailers, giving 2018 comparisons a high hurdle. For the year to date, total retail sales are up 5.3% compared with the year-ago total.

November sales were lower month over month in just three business categories: gasoline stations, clothing and accessories stores, and food/drinking places. Total retail sales, excluding gas stations, were 0.5 points higher than in October.

Sales of motor vehicles rose by 0.2% month over month from October and rose 1.3% compared with November 2017. Car sales totaled $103.7 billion last month on an adjusted basis, higher than the upwardly adjusted October total of $103.5 billion. November 2018 sales were up by about $1.5 billion over November 2017 sales.

Retail trade sales rose 0.3% month over month and increased 4% year over year. Nonstore retail sales (primarily e-commerce) rose 10.8% year over year.

Gasoline station sales fell by 2.3% month over month and are up 8.2% year over year. The year-over-year increase is due largely to higher pump prices through the summer and into the fall, while the drop month over month is due to a recent plunge in crude oil prices. Adjusted gas sales totaled about $3.5 billion more in November than in the same month last year.

Electronics stores posted a sales increase of 1.4% month over month and a year-over-year increase of 4% in sales.

Department stores posted a month-over-month sales increase of 0.4%, and they were down 0.2% year over year.

Sales of sporting goods/hobby/musical instruments/books were up 0.4% month over month but down 8.8% year over year.

Food services and bar sales decreased by 0.5% month over month but remain up by 5.6% year over year.

Clothing stores posted a month-over-month sales decline of 0.2% but have added 4.1% year to date compared to November 2017.

Sponsored: Want to Retire Early? Here’s a Great First Step

Want retirement to come a few years earlier than you’d planned? Orare you ready to retire now, but want an extra set of eyes on your finances?

Now you can speak with up to 3 financial experts in your area for FREE. By simply clicking here you can begin to match with financial professionals who can help you build your plan to retire early. And the best part? The first conversation with them is free.

Click here to match with up to 3 financial pros who would be excited to help you make financial decisions.