BlackBerry Surges on 1 Million Unit Order

March 13, 2013 by Jon C. Ogg

BlackBerry Z10
Source: Courtesy Research in Motion Ltd.
BlackBerry (NASDAQ: BBRY), the former RIM, saw shares surge late on Wednesday after it reported that “one of its established partners” has placed an order for one million BlackBerry 10 smartphones. The company did not say which partner it was that made the order but it did say that shipments would begin immediately. What is perhaps more important than anything is that Blackberry claims that this is the largest single order from a partner in BlackBerry’s entire history. It may have helped if we knew exactly which partner it was, but sometimes it is important not to look a gift horse in the mouse. That is true even if we don’t know who the gift horse is.

We have seen very mixed reports from Blackberry, but the bloodletting of the prior two years has finally abated. The new BlackBerry Z10 is already available for purchase in a number of international markets and is due momentarily in the United States.

Blackberry shares rose 8.3% at $15.67 and $6.22 to $18.32 and its market cap is $8.04 billion.

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