Apple 3.0 Podcast: What is Reese Witherspoon making for Apple?
October 19, 2018 by Steven M. Peters
According to Frost & Sullivan’s Dan Rayburn, she’s shooting short-form video—not movies or a TV series—and nobody will buy an iPhone just to see it.
I caught up with Rayburn at a two-day Streaming Summit he chaired at this week’s National Association of Broadcasters meeting in New York City. I learned a lot in our 10-minute Q&A. I think you will too.
Apologies for the background noise.
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