Tony Dong

Tony Dong is the founder of ETF Portfolio Blueprint. He also serves as Lead ETF Analyst for ETF Central, a partnership between Trackinsight and the NYSE.

Tony’s work focuses on ETF strategy, portfolio construction, and risk management, with an emphasis on making complex investment concepts accessible to everyday investors. His insights and analysis have also appeared in U.S. News & World Report, Kiplinger, MoneySense, and The Motley Fool.

Tony holds a Master of Science degree in enterprise risk management from Columbia University and the Certified ETF Advisor (CETF) designation from The ETF Institute.

Tony Dong | May 22, 2026 at 6:45 AM EDT

When 2022 Tore Through the S&P 500, This Healthcare ETF Barely Flinched. Why Isn’t It in More Retirement Accounts?

A lot of investors tend to think about the S&P 500 index as one giant monolith, but I think it…

Tony Dong | May 21, 2026 at 11:15 AM EDT

Like the Nasdaq-100 But Hate the Lack of Income? These Monthly-Paying Nasdaq ETFs Have Yields of ~12%

Today, there’s no denying that the NASDAQ-100 has been a potent vehicle for capital appreciation. For example, the Invesco NASDAQ…

Tony Dong | May 21, 2026 at 9:30 AM EDT

If Your Advisor Said to Add Bonds at 65, They Were Right (in 1995). Here’s What That Advice Should Sound Like Today.

Hindsight is 20/20, but in 1995, going long fixed-income duration really was the correct move. Duration is essentially a measure…

Tony Dong | May 21, 2026 at 8:30 AM EDT

Vanguard’s Cheapest Short-Term Bond ETF Costs Just $3 a Year on $10,000. Hardly Anyone Mentions It.

One of the things that really grinds my gears is when investors looking for a cash management vehicle simply default…

Tony Dong | May 21, 2026 at 7:15 AM EDT

Bonds Used to Be the Answer for Retirees Who Needed Income. Then Came the Covered-Call ETF That Pays 4.75%.

Bonds worked really well as a portfolio diversifier for more than four decades, and a huge part of that success…

Tony Dong | May 20, 2026 at 2:00 PM EDT

Pension Funds Pile Billions Into This Treasury ETF Every Quarter. Retail Retirees Barely Know It Exists.

I am not the biggest fan of TreasuryDirect. Sure, technically it lets you buy Treasury securities directly from the U.S.…

Tony Dong | May 20, 2026 at 11:15 AM EDT

The Dividend ETF Bogleheads Won’t Stop Recommending, Yet Most Retirees Have Never Heard Their Advisor Say the Ticker

A lot of advisors out there use ETFs, but what gets recommended to retail clients is not always necessarily the…

Tony Dong | May 20, 2026 at 8:54 AM EDT

There’s a Bond ETF That Resets Its Income for Inflation Every Six Months. Almost None of Your Friends Own It.

The U.S. inflation print for April 2026 came in at 3.8%, and that is still well above the Federal Reserve’s…

Tony Dong | May 20, 2026 at 8:30 AM EDT

When 2022 Tore Through the S&P 500, This Healthcare ETF Barely Flinched. Why Isn’t It in More Retirement Accounts?

2022 was a really weird year to be an investor. Even four years later, I still remember what happened. A…

Tony Dong | Apr 28, 2026 at 10:51 AM EDT

SMH Was the One of the Best-Performing Non-Leveraged ETFs of the Last Decade. Here Is the Concentration Risk Investors Miss

Forget Bitcoin, gold, or the occasional WallStreetBets options trade that pays off. One of the biggest winners of the last…

Tony Dong | Apr 27, 2026 at 9:51 AM EDT

Vanguard Just Completed an 8-for-1 Stock Split on Its Most Popular Tech ETF. Here Is What VGT Investors Need to Know.

The Vanguard Information Technology ETF (NYSEMKT: VGT) is easily one of Vanguard’s most successful sector ETFs, with over $105 billion…

Tony Dong | Apr 25, 2026 at 10:51 AM EDT

XLK Charges One Penny Less Than VGT Per $100 Invested. Here Is Why That Is Not the Reason to Choose It.

Competing asset managers tend to offer very similar ETF lineups, especially when it comes to sector funds. Whether you’re looking…

Tony Dong | Apr 25, 2026 at 9:51 AM EDT

Like the Vanguard Wellington mutual fund? This two-ETF combo does virtually the same, but cheaper

Did you know that Vanguard has one of the oldest mutual funds still in existence? It’s called the Vanguard Wellington…

Tony Dong | Apr 24, 2026 at 11:33 AM EDT

Forget private credit – earn yields of ~10% with this BDC ETF

Private credit assets aren’t traded on an open market, so valuations are often based on internal models rather than real-time…

Tony Dong | Apr 24, 2026 at 10:51 AM EDT

Diversify your portfolio internationally and earn a ~6% yield with this monthly income ETF

If your portfolio only holds U.S. stocks, you are excluding around 40% of the global equity market by market capitalization.…

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Tony Dong

When 2022 Tore Through the S&P 500, This Healthcare ETF Barely Flinched. Why Isn’t It in More Retirement Accounts?

Like the Nasdaq-100 But Hate the Lack of Income? These Monthly-Paying Nasdaq ETFs Have Yields of ~12%

If Your Advisor Said to Add Bonds at 65, They Were Right (in 1995). Here’s What That Advice Should Sound Like Today.

Vanguard’s Cheapest Short-Term Bond ETF Costs Just $3 a Year on $10,000. Hardly Anyone Mentions It.

Bonds Used to Be the Answer for Retirees Who Needed Income. Then Came the Covered-Call ETF That Pays 4.75%.

Pension Funds Pile Billions Into This Treasury ETF Every Quarter. Retail Retirees Barely Know It Exists.

The Dividend ETF Bogleheads Won’t Stop Recommending, Yet Most Retirees Have Never Heard Their Advisor Say the Ticker

There’s a Bond ETF That Resets Its Income for Inflation Every Six Months. Almost None of Your Friends Own It.

When 2022 Tore Through the S&P 500, This Healthcare ETF Barely Flinched. Why Isn’t It in More Retirement Accounts?

SMH Was the One of the Best-Performing Non-Leveraged ETFs of the Last Decade. Here Is the Concentration Risk Investors Miss

Vanguard Just Completed an 8-for-1 Stock Split on Its Most Popular Tech ETF. Here Is What VGT Investors Need to Know.

XLK Charges One Penny Less Than VGT Per $100 Invested. Here Is Why That Is Not the Reason to Choose It.

Like the Vanguard Wellington mutual fund? This two-ETF combo does virtually the same, but cheaper

Forget private credit – earn yields of ~10% with this BDC ETF

Diversify your portfolio internationally and earn a ~6% yield with this monthly income ETF

EEM’s 0.69% Fee Quietly Costs You $690 a Year, but Your Cheaper Alternative Charges $90

JNK’s 0.40% Fee Quietly Costs You $6,000 Over 20 Years

‘You’re Gonna Go Into Retirement Broke and Wait on Mom to Die’: Dave Ramsey’s Reality Check for a Caller Eyeing His Inheritance

'You're Gonna Go Into Retirement Broke and Wait on Mom to Die': Dave Ramsey's Reality Check for a Caller Eyeing His Inheritance

Trump Says He’ll Protect Social Security. The Math Tells a Different Story

EEM’s 0.69% Fee Quietly Costs You $690 a Year, but Your Cheaper Alternative Charges $90

JNK’s 0.40% Fee Quietly Costs You $6,000 Over 20 Years

Tony Dong

When 2022 Tore Through the S&P 500, This Healthcare ETF Barely Flinched. Why Isn’t It in More Retirement Accounts?

Like the Nasdaq-100 But Hate the Lack of Income? These Monthly-Paying Nasdaq ETFs Have Yields of ~12%

If Your Advisor Said to Add Bonds at 65, They Were Right (in 1995). Here’s What That Advice Should Sound Like Today.

Vanguard’s Cheapest Short-Term Bond ETF Costs Just $3 a Year on $10,000. Hardly Anyone Mentions It.

Bonds Used to Be the Answer for Retirees Who Needed Income. Then Came the Covered-Call ETF That Pays 4.75%.

Pension Funds Pile Billions Into This Treasury ETF Every Quarter. Retail Retirees Barely Know It Exists.

The Dividend ETF Bogleheads Won’t Stop Recommending, Yet Most Retirees Have Never Heard Their Advisor Say the Ticker

There’s a Bond ETF That Resets Its Income for Inflation Every Six Months. Almost None of Your Friends Own It.

When 2022 Tore Through the S&P 500, This Healthcare ETF Barely Flinched. Why Isn’t It in More Retirement Accounts?

SMH Was the One of the Best-Performing Non-Leveraged ETFs of the Last Decade. Here Is the Concentration Risk Investors Miss

Vanguard Just Completed an 8-for-1 Stock Split on Its Most Popular Tech ETF. Here Is What VGT Investors Need to Know.

XLK Charges One Penny Less Than VGT Per $100 Invested. Here Is Why That Is Not the Reason to Choose It.

Like the Vanguard Wellington mutual fund? This two-ETF combo does virtually the same, but cheaper

Forget private credit – earn yields of ~10% with this BDC ETF

Diversify your portfolio internationally and earn a ~6% yield with this monthly income ETF

EEM’s 0.69% Fee Quietly Costs You $690 a Year, but Your Cheaper Alternative Charges $90

JNK’s 0.40% Fee Quietly Costs You $6,000 Over 20 Years

‘You’re Gonna Go Into Retirement Broke and Wait on Mom to Die’: Dave Ramsey’s Reality Check for a Caller Eyeing His Inheritance

Featured Reads

'You're Gonna Go Into Retirement Broke and Wait on Mom to Die': Dave Ramsey's Reality Check for a Caller Eyeing His Inheritance

Trump Says He’ll Protect Social Security. The Math Tells a Different Story