Hasbro Q2 2026: Magic: The Gathering Drives a 12.8% EPS Beat and Guidance Raise
As seen on the 24/7 Wall St. homepage on July 21, 2026.
Magic: The Gathering exploded past $545 million in quarterly revenue, a 32% jump powered by the Marvel Super Heroes debut, pushing Hasbro to a 12.8% EPS beat and prompting a full-year guidance raise to 5-7% revenue growth.
Continue ReadingShow less
Magic: The Gathering was the undisputed engine of Hasbro's quarter, surging past $545 million in revenue — a 32% jump that the company tied directly to the Marvel Super Heroes set debut. That single franchise helped lift total Q2 2026 revenue to $1.14 billion, well above the $1.07 billion analysts had expected, a 6.6% beat that marked one of the stronger top-line surprises the toymaker has delivered in recent quarters.
On the bottom line, Hasbro reported earnings per share of $1.28 against an estimate of $1.14, a 12.8% beat that reflected both the revenue strength and what appears to be solid flow-through to profit. The result was strong enough to prompt management to raise its full-year revenue growth guidance to a range of 5% to 7%.
Sponsored
_________________________________
What's Your Number...?
Here's a question most people 5y from retirement can't answer: at your current savings rate, how much do you need, and how long will it actually last? A good advisor can put a date on that in a single meeting. SmartAsset's free quiz matches you with up to three fiduciary advisors serving your area, so you can get YOUR retirement number now (sponsor)
__________________________________________
The quarter also continues a clear upward trend in Hasbro's revenue trajectory. After dipping to $887 million in Q1 2025, the company has now posted three consecutive quarters above $1 billion, with Q4 2025 reaching $1.45 billion — the highest in the chart history shown. Whether Magic can sustain this momentum beyond the Marvel launch will be the key question heading into Q3 2026.
Mentioned: HAS