Ford Bleeds, To Death, Jan Sales Off

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By Douglas A. McIntyre Published

Ford’s (F) sales in January fell 18.9%. That’s right, and it must have been very hard to do.

Research firm Edmunds said that Ford’s sales could be down 20% for the month. Bloomberg lists the expectations of Wall St. at a drop of 14.9%.  But, there must have been some hope, in some quarters, that it could not be that bad.

With gas prices falling, certainly there was a chance that sales of Ford’s pick-ups like the F-series and the company’s SUVs might save it from a sharp slide. But, sales of the F-series actually fell almot 15%.  And, Edmunds said Ford raised incentives by 20% in January to move inventory.

Ford sold 166,835 vehicles in the US compared to 205,671 in January last year.

It’s like watching the Hindenburg crash and burn. "Oh, the humanity."

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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