Toyota Shareholders Sue Over Falling Stock Price

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By Douglas A. McIntyre Published

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Toyota (TM) is already facing product liability suits over defects in its recalled cars. The settlement to people who claim injury could hit $5 billion according to several industry experts.

But, liability suits are not the only fight the Japanese car company will face. Shareholders have begun to sue the firm over the drop in Toyota’s stock price. The firm had lost $30 billion of its market cap at one point last month.

The cases against Toyota are fairly simple. Stockholders say that Toyota management lied to investigators about the cause of brake failures and accelerator problems. That kept the share price up for a time and some investors acquired the stock assuming that Toyota’s trouble was minor. When the truth began to come out about the issues, Toyota’s shares fell.

The case will be difficult to prove unless regulators find a smoking gun. Toyota has argued that the problems with brakes and accelerators  surprised almost everyone in the company, especially senior management. Toyota says it addressed the safety issues as quickly as it could.

If the US government brings no charges against the world’s. No.1 car company and “buys” the idea that Toyota management did the best it could with mechanical problems with its cars under the circumstance, the shareholder suits go nowhere. A single accusation by regulators which accuses the company of a cover-up changes that completely.

Douglas A. McIntyre

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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