McDonald’s Same-Store Sales Up Slightly in July

By Paul Ausick Updated Apr 28, 1:10AM EDT · Published Aug 8, 9:25AM EDT

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Fast-food giant McDonald’s Corp. (NYSE: MCD) today reported same-store sales growth of 0.7% in July, compared to sales in July of last year. Systemwide sales rose 1.6%, and 3.3% on a constant currency basis. Analysts had been expecting a gain of 0.4%.

Same-store sales in the United States rose 1.6% in July, well above the consensus estimate for growth of 0.3%. The company attributed the rise to its breakfast menu, better sales of its “classic core favorites” and its value menu.

In Europe, same-store sales fell 1.9% in July, compared with a consensus estimate for 0.3% growth. Sales fell in Germany, France and southern Europe, wiping out gains in the United Kingdom and Russia.

In the company’s Asia Pacific, Middle East and Africa segment (APMEA) same-store sales also fell 1.9%, compared with the consensus estimate for a decline of 0.3%. Sales in China, Japan and Australia fell.

For the year to date, same-store sales are up 0.1%, compared with a rise of 4.5% in the first seven months of 2012. Sales are up 0.2% in the United States but have dropped in the other regions, with APMEA sales down 1.9% and European sales down 0.9%.

Shares of McDonald’s are up 0.2% at $98.33 in premarket trading this morning. The stock’s 52-week range is $83.31 to $103.70.

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About the Author Paul Ausick →

Paul Ausick has been writing for 247Wallst.com for more than a decade. He has written extensively on investing in the energy, defense, and technology sectors. In a previous life, he wrote technical documentation and managed a marketing communications group in Silicon Valley.

He has a bachelor's degree in English from the University of Chicago and now lives in Montana, where he fishes for trout in the summer and stays inside during the winter.

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