Sun Loses It Hot Hand

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By Douglas A. McIntyre Published

Sun Microsystems (SUNW) has had the hot hand in the server and storage business. Data from research firms showed it taking share from heavy weights like IBM (IBM) and Dell (DELL).

But, Bernstein downgraded the stock from "market perform" to "underperform". It indicated that Sun’s business has not been doing well over the last quarter.

But, Sun’s stock has been getting expensive. It traded for $3.81 last July. It recently moved above $6.50. The Bernstein sell-off has brought it down to $5.85.

This quarter may be the most critical for Sun in a couple of years. The new management has cut costs and people. And, the purchases of See Beyond and Storage Tek have bulked up revenue. But, Sun still needs to demonstrate that it can grow without acquisitions, and that revenue is running up fast enough to get operating margins from its lower costs.

If the quarter is bad, the belief that Sun is headed for a turnaround will take a mighty blow.

Douglas A. McIntyre

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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