For the past several years, Costco Wholesale Corp. (NASDAQ: COST) has teamed up with General Motors Co. (NYSE: GM) to offer Costco club members special pricing on new GM vehicles through the Costco Auto Program. The 2018 holiday season event begins Tuesday, October 2, and runs through January 2, 2019.
The Costco Auto Program posted a sales increase of 49% year over year in 2017.
In addition to GM Supplier Pricing and “compatible” currently available GM incentives (for an unspecified limited time), Costco members who purchase or lease a new model year 2019 vehicle and fill out a survey form will receive a Costco Cash Card. Executive members receive a cash card valued at $700 while Gold Star and Business members get a card valued at $300. Vehicles available this year include 2018 and 2019 Chevrolet, Buick, GMC and Cadillac cars and light trucks.
Costco members who purchase or lease a new model year 2018 vehicle receive a $500 Costco Member-only incentive that can be combined with other “compatible” GM incentives.
Costco services director Mark DerGarabedian said:
For the last several years of the Holiday Sales Event, Costco Auto Program worked with General Motors to deliver special pricing for Costco members. This latest event is no exception. We are excited at the opportunity this brings for Costco members.
Last year the most requested vehicle was the Chevy Silverado pickup, accounting for 12% of all requests. The near-twin GMC Sierra accounted for 9% of all requests.
The Costco Auto Program also provides low, prearranged pricing on certified pre-owned vehicles, powersports and recreational vehicles through its network of participating dealers.