Nike earnings eve and wallstreetbets can barely be bothered to care
As seen on the 24/7 Wall St. homepage on September 30, 2026.
Charging $200 for a sweat suit they get made in a Chinese sweat shop for $5 is why brother
Apathy ahead of an earnings report is its own signal: 524 comments, and the top-voted takes focus on pricing power and stale product rather than the numbers. If the brand story is the problem, a margin beat buys only a day without a re-rating.
Continue ReadingShow less
A r/wallstreetbets post by Spartanghostt6 titled "Nike earnings are tomorrow and nobody seems to give a ..." drew 501 upvotes ahead of the earnings report, and the mood was indifference. The author called Nike a dead stock, questioned who would buy shares at $35, and said even a 10 to 15 percent earnings pop would not fix the longer-term picture.
The top comment, from IputSwitchesOnGlocks, went straight at the brand problem: charging $200 for a sweat suit produced overseas for $5. A grievance about pricing power outranked every comment about revenue or margins.
Sponsored
Twelve Tabs, One Thesis
Your Research Resets Every Morning
The quote page in one tab. Filings in another. A chart you rebuilt from scratch, a transcript you never went back and found, a screener whose settings you will redo next week. Nothing you built yesterday is still there.
AlphaSpace replaces all of it with one screen you arrange yourself. Earnings calendar, estimate versus actual, the call transcript, live news, your own charts, every panel wired to whatever ticker you click. Close the browser and it is all still sitting there tomorrow.
See What a Built View Looks Like →
(Sponsor)
Other commenters pointed to dead mall traffic, product sameness across store aisles, and a half-joking suggestion that an AI announcement would do more for the stock than any earnings beat. The thread reads as collective fatigue with a brand story that has worn thin.
Apathy ahead of an earnings report is its own kind of signal. With the crowd debating whether a beat even matters, a margin beat or a China recovery line in the release buys a single session before the same structural questions resurface.
Mentioned: NKE