NVIDIA RTX Spark laptops go on sale at $2,599, challenging Intel and AMD on their home turf
As seen on the 24/7 Wall St. homepage on October 16, 2026.
NVIDIA RTX Spark PCs Available Today — A New Beginning for Windows PCs
Nvidia now sells silicon inside Windows laptops from ASUS, Dell, HP, Lenovo, Microsoft and MSI, starting at $2,599 and shipping globally today. That puts a Grace CPU plus Blackwell RTX superchip into the consumer PC socket Intel, AMD and Qualcomm have owned, opening a revenue line beyond data center GPUs.
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NVIDIA's RTX Spark laptops are now shipping globally from six major PC makers: ASUS, Dell, HP, Lenovo, Microsoft and MSI. The $2,599 starting price places them squarely in the premium segment where margins tend to be healthiest for chip suppliers and OEM partners.
The hardware pairing at the heart of RTX Spark is the combination of NVIDIA's Grace CPU and its Blackwell RTX superchip. That means NVIDIA is no longer just selling GPUs into Windows laptops as a discrete add-on component; it is now supplying the central processor as well, a space that Intel, AMD and Qualcomm have controlled for decades.
For investors, the significance is structural: data center GPU sales have driven NVIDIA's recent growth, while the consumer PC market represents a largely separate revenue line. Winning processor sockets inside mainstream Windows laptops opens a recurring volume business that did not previously exist for the company.
The breadth of the launch partners matters too, with all six OEMs shipping on the same day, signaling coordinated supply-chain readiness and broad retail distribution from day one. How quickly those partners move units at the entry price will be the clearest early signal of whether premium buyers will pay for NVIDIA silicon in a laptop.
Mentioned: NVDA