Applovin Corp - Class A
Q1 2025 Earnings
Market Reaction
S&P 500 over the same 30 days: +6.73%.
Did APP Beat Earnings? Q1 2025 Results
AppLovin posted a mixed but strategically pivotal first quarter for 2025, delivering a top-line beat while falling short on the bottom line as a $188.94 million goodwill impairment charge clouded otherwise exceptional operating momentum. Revenue climbed 40.3% year-over-year to $1.48 billion, topping the $1.38 billion consensus by 7.65%, yet earnings per diluted share of $1.67 missed the $1.96 estimate by 14.58%, largely due to that impairment tied to the company's pending divestiture of its mobile gaming business to Tripledot Studios for $400 million. The real story, however, was the advertising engine underneath: the Advertising segment surged 71% to $1.16 billion with an 81% Adjusted EBITDA margin, helping lift total Adjusted EBITDA to $1.01 billion, up 83% year-over-year. With the Apps segment sale expected to close this quarter, AppLovin guided Q2 advertising revenue of $1.20 billion to $1.22 billion at that same 81% margin, signaling confidence in its sharpened focus on high-margin ad technology, a pivot that has renewed bullish sentiment among investors watching the stock's recent recovery.
- Advertising revenue surged 71% YoY to $1.159 billion, driven by AI-powered marketing platform expansion
- Advertising Adjusted EBITDA margin expanded to 81% from 73% YoY
- Total Adjusted EBITDA grew 83% YoY to $1.005 billion
- Free cash flow more than doubled YoY to $826 million
- Net income grew 144% YoY
Forward Guidance & Outlook
For Q2 2025, AppLovin guides total Advertising revenue of $1,195–$1,215 million with Advertising Adjusted EBITDA of $970–$990 million at an 81% margin. The company is no longer providing guidance for the Apps segment due to the pending sale of its mobile gaming business to Tripledot Studios, expected to close in Q2 2025.
APP YoY Financials
APP Revenue by Segment
Figures from SEC filings and company reports. Not investment advice.