Jumia Technologies Ag

Jumia Technologies AG operates a pan-African e-commerce platform connecting sellers with consumers across the African continent. The company's platform consists of three integrated components: a marketplace that connects third-party sellers with customers, a logistics service that enables shipping and delivery of packages, and payment gateways that facilitate transactions among participants active on the platform in selected markets. Jumia operates in eight African markets including Nigeria, Ghana, Egypt, Ivory Coast, Kenya, Morocco, Senegal, and Uganda, having exited Algeria in early 2026. The company had 6.4 million Annual Active Customers as of June 30, 2026. Jumia is shifting toward a marketplace-dominant model, generating revenue through commissions on third-party sales, marketing and advertising services (including sponsored products and retail media), value-added services such as warehousing, and opportunistic first-party sales. Jumia is expanding its pickup station network (75% of shipped packages) to reduce last-mile delivery costs, scaling its international seller base from China and Turkey, and deploying AI-driven automation across logistics, customer service, and corporate functions. The company's technology platform is primarily developed in Portugal and Egypt. The company is listed on the NYSE under ticker JMIA and reports under IFRS. Updated Aug 12, 2026