Companies /Consumer Cyclical

Urban Outfitters Inc

NASDAQ: URBN Apparel Retail
$90.59
▲ $4.04 (+4.67%) today
Markets closed · 2:09am ET
24/7 Rating SELL
Our 12-month price target
$70.78
−22.5% downside by Oct 2027
Price when calculated $91.33 Oct 26, 2026
Street consensus $90.36 15 analysts
Ours vs. the Street −21.7% Our target vs. consensus

Set by 24/7 Wall St.’s proprietary analysis of professional targets, profit trajectory, sector, risk, and retail attention. Recalculated at least weekly and after every earnings report.

How we calculate it →
12-Month Projection Historical Optimistic Target Conservative
$63$72$81$90Oct 2025Oct 2027Oct 26$84.25$70.78$65.62
$63$72$81$90Oct 2025Oct 2027Oct 26$84.25$70.78$65.62

Analyst Sentiment

15ANALYSTS
Buy747%
Hold853%
Sell00%
The Bottom Line

Urban Outfitters faces potential headwinds at current valuations. Our analysis suggests 22.5% downside risk to our $70.78 target. Investors may want to consider reducing exposure or waiting for a better entry point.

The 24/7 Factor

Base Growth
Conservative growth baseline (reduced to avoid double-counting P/E growth)
1.05×
Sector Momentum
Economic cycle dependent, moderate growth
1.05×
Analyst Consensus
Mixed analyst views
+2.8%
Earnings Growth
Strong earnings acceleration
+3.0%
Volatility Adjustment
Higher volatility stock
−0.5%
Price Position
Trading near 52-week high
+1.5%
Read our full methodology →

5-Year Projection

Long-Term Forecast Optimistic Target Conservative
$60$70$80$90’26’27’28’29’30’31$90.30$59.86$59.83
$60$70$80$90’26’27’28’29’30’31$90.30$59.86$59.83

Prediction History

URBN Price Target History Our Target Stock Price
$64$72$80$88Jul 31Oct 23$68.73$86.55
$64$72$80$88Jul 31Oct 23$68.73$86.55
Date Price Target Stock Price Rating Upside
$68.73 $86.55 SELL −20.6%
$68.66 $86.57 SELL −20.7%
$66.53 $82.18 SELL −19.0%
$66.06 $80.80 SELL −18.3%
$63.72 $75.35 SELL −15.4%
$64.08 $75.01 HOLD −14.6%
$65.02 $78.58 SELL −17.3%
$66.15 $80.97 SELL −18.3%

Frequently Asked Questions

What is the URBN stock price prediction for 2030?

Looking ahead to 2030, our model projects URBN could trade at an average price of $65.14, with a potential range between $48.85 and $81.42. This represents a potential 28.7% decline from today’s price. Long-term forecasts depend heavily on company execution, competitive dynamics, and broader market conditions.

Is URBN a buy, sell, or hold right now?

24/7 Wall St. currently rates URBN as a SELL. Significant downside (-22.5%) Among Wall Street analysts, 7 rate it Buy, 8 rate it Hold, and 0 rate it Sell.

What is the URBN stock price target in an optimistic scenario?

Our optimistic scenario for URBN projects a price of $84.25 over the next 12 months. Even under favorable conditions, this suggests limited upside from today’s price of $91.33, indicating the stock may currently be trading near or above fair value.

What is the downside risk for URBN stock?

In our conservative scenario, URBN could trade as low as $65.62 over the next 12 months, representing a 28.2% decline from current levels. This scenario accounts for potential headwinds including earnings misses, competitive pressures, or broader market weakness.

Projections are estimates based on current data, updated daily. Not investment advice. Learn how we calculate these projections →