Whirlpool (WHR) Q4 2025 Earnings
How Did WHR Stock React to Q4 2025 Earnings?
S&P 500 over the same 30 days: −1.98%.
Did WHR Beat Earnings? Q4 2025 Results
No. Whirlpool reported Q4 2025 earnings of $1.10 a share on Jan 28, 2026, missing the $1.52 consensus estimate by 27.6%. Revenue was $4.1B against a $4.3B estimate.
Whirlpool closed out fiscal 2025 on a disappointing note, with fourth-quarter results falling short on both the top and bottom lines amid persistent margin pressure and an intensely promotional competitive landscape. The appliance maker posted non-GAAP EPS of $1.10 for the quarter, missing the $1.53 consensus estimate by 28.10%, while net sales slid 0.9% year-over-year to $4.10 billion, coming in 3.76% below analyst expectations of $4.26 billion. The steepest drag came from the North American segment, where promotional intensity and tariff-related headwinds compressed EBIT margin by 3.9 percentage points to just 2.8%. A $106.00 million JennAir trademark impairment added further noise to the quarter. Despite the miss, investors found reason for optimism in management's 2026 outlook, which calls for net sales of $15.30 billion to $15.60 billion, ongoing EPS of approximately $7.00, and free cash flow of $400.00 million to $500.00 million, supported by more than $150.00 million in structural cost reductions and an anticipated easing of promotional pricing pressure.
- Executed $200 million structural cost take out in 2025 to mitigate tariff impacts
- SDA Global direct-to-consumer business growth driving margin expansion
- Q4 JennAir trademark impairment charge of $106 million
- India stake reduction and deconsolidation resulted in $251 million gain
- MDA North America EBIT margin contracted as promotional environment had not yet reflected full tariff impact
- MDA Latin America impacted by negative macro in Argentina and aggressive competition in Brazil
“With a challenging 2025 behind us, our confidence for 2026 is based on our recent successful product launches, reduced promotional intensity and a gradual recovery of the housing market.”
Whirlpool CEO, on the earnings call
What Was Whirlpool's Outlook in Q4 2025?
For full-year 2026, Whirlpool expects net sales of $15.3 to $15.6 billion, representing approximately 5% like-for-like growth versus 2025. The company guides for GAAP EPS of approximately $6.25 and ongoing (non-GAAP) EPS of approximately $7.00. Ongoing EBIT margin is expected to range from 5.5% to 5.8%, with structural cost takeout exceeding $150 million contributing approximately 100 basis points of margin expansion. Cash provided by operating activities is expected at approximately $850 million and free cash flow of $400 to $500 million. The company plans approximately $400 million in debt reduction and anticipates a GAAP and adjusted tax rate of approximately 25%. The outlook is supported by successful new product launches, reduced promotional intensity, and an expected gradual recovery in the housing market.
WHR YoY Financials
| Metric | Q4 2025 | Q4 2024 | Year over year |
|---|---|---|---|
| Revenue | $4.1B | $4.1B | −0.9% |
| Gross Profit | $575.0M | $657.0M | −12.5% |
| Operating Income | $243.0M | $239.0M | +1.7% |
| Net Income | $108.0M | $47.4M | +127.6% |
WHR Revenue by Segment
Figures from SEC filings and company reports. Not investment advice.