Bill Ackman Bets Big on Visa After It Lagged the Market for 5 Years. Should You?

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By Trey Thoelcke Published

Quick Read

  • Ackman bought Visa after it trailed the S&P 500 by 15 points over 5 years, drawn to its toll-booth model and 59% operating margins.

  • Ackman added Mastercard alongside Visa in his biggest portfolio overhaul in years, while Pershing Square USA sits down 3.5% for 2026.

  • Visa's $28.4 billion buyback authorization and 10% transaction volume growth fuel the bull case; stablecoin rails and interchange litigation are the primary risks.

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Bill Ackman Bets Big on Visa After It Lagged the Market for 5 Years. Should You?

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Ackman’s Toll Booth Bet

On Thursday, August 13, 2026, Bill Ackman unveiled six new holdings in his biggest portfolio overhaul in years, including Visa (NYSE:V | V Price Prediction), Mastercard (NYSE:MA), Alcon (NYSE:ALC), Intercontinental Exchange (NYSE:ICE), and S&P Global (NYSE:SPGI). Look at that list closely: two card networks, one exchange operator, and one financial data monopoly. This is a category call on the toll booth business model, companies that collect a small cut of enormous transaction volume without carrying the underlying credit risk.

Visa is the purest expression of that model. It runs the payment rails and collects a fee every time a card is swiped, tapped, or entered online, while the issuing banks carry the credit risk. So the key question is how Visa stock has fared and what Ackman expects going forward.

The Network Behind the Swipe

Visa’s scale is difficult to overstate. In the June quarter, it processed 71.7 billion transactions, up 10% year over year, with cross-border volume up 12% on a constant-dollar basis. Revenue reached $11.63 billion, a 14.4% jump, and non-GAAP EPS came in at $3.32. CEO Ryan McInerney called Visa “the leading hyperscaler of payments globally.” Operating margins were near 59%. Very few businesses print money like this.

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What $1,000 in Visa Would Be Worth Today

Here’s where it gets interesting. Visa has lagged the S&P 500 heading into Ackman’s purchase. Have a look at what $1,000 invested in the stock would have done for you.

Visa S&P 500
5-Year Return 60.91% ($1,609.10) 75.93% ($1,759.30)
1-Year Return 5.00% ($1,050.00) 20.08% ($1,200.80)
YTD Return 2.93% ($1,029.30) 13.31% ($1,133.10)

Visa has been green in all three windows and has trailed the S&P 500 in every single one. A steady compounder can still lag a hot index; Ackman is stepping in after a stretch where the passive alternative delivered stronger returns with less concentration risk.

The Takeaway

Ackman’s long-term record earned him his following, but the recent stretch has been bumpy. Through July 2026, Pershing Square USA (NYSE:PSUS) was down 3.5% for the year and Pershing Square (NYSE:PS) was down 9.2%, against a 10% gain for the S&P 500 total return index. Adding six new positions at once is a major shift for a manager who typically holds about a dozen.

The bull case rests on continued cross-border spend expansion and the network’s pricing power holding up through the noise. Buybacks help: management repurchased about 14.5 million shares at an average $331 last quarter, with $28.4 billion still authorized. The bear case rests on interchange litigation, stablecoin rails, or regulatory caps on swipe fees finally chipping at the moat. It’s a 31x P/E stock priced for durability.

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Visa is a reliable stock for steady, long-term growth, but it likely will not keep up with the broader stock market during strong market booms. The toll-booth exposure and broad-index exposure serve different portfolio roles.

 

Contact [email protected] for any questions or corrections.

Photo of Trey Thoelcke
About the Author Trey Thoelcke →

Trey has been an editor and author at 24/7 Wall St. for more than a decade, where he has published thousands of articles analyzing corporate earnings, dividend stocks, short interest, insider buying, private equity, and market trends. His comprehensive coverage spans the full spectrum of financial markets, from blue-chip stalwarts to emerging growth companies.

Beyond 24/7 Wall St., Trey has created and edited financial content for Benzinga and AOL's BloggingStocks, contributing additional hundreds of articles to the investment community. He previously oversaw the 24/7 Climate Insights site, managing editorial operations and content strategy, and currently oversees and creates content for My Investing News.

Trey's editorial expertise extends across multiple publishing environments. He served as production editor at Dearborn Financial Publishing and development editor at Kaplan, where he helped shape financial education materials. Earlier in his career, he worked as a writer-producer at SVE. His freelance editing portfolio includes work for prestigious clients such as Sage Publications, Rand McNally, the Institute for Supply Management, the American Library Association, Eggplant Literary Productions, and Spiegel.

Outside of financial journalism, Trey writes fiction and has been an active member of the writing community for years, overseeing a long-running critique group and moderating workshop sessions at regional conventions. He lives with his family in an old house in the Midwest.

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