Media

Is Sirius XM Higher Subscriber Guidance Enough?

Sirius XM Holdings Inc. (NASDAQ: SIRI) announced on Tuesday that it has raised its 2014 guidance for net subscriber additions. After having originally projected subscriber gains of 1.25 million, the satellite radio giant now expects that net subscriber adds for 2014 will be roughly 1.45 million.

24/7 Wall St. would point out that the numbers are slightly higher on the surface, but this is not really a game-changer when it comes to the real financial guidance. We took a look at the 2013 end results. Sirius XM ended 2013 with total net subscriber additions of 1,658,974. This took the total paid subscribers to 25.6 million at year-end, for a gain of 7% from 23.9 million subscribers at the end of 2012.

While this is a gain from the prior numbers, Sirius XM did say that the company still expects its net self-pay subscribers to grow by approximately 1.25 million in 2014.

The company also reaffirmed its recently increased 2014 financial guidance. The company has targeted revenues of roughly $4.1 billion, free cash flow of approximately $1.1 billion, and adjusted EBITDA of approximately $1.425 billion.

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All in all, the increased subscriber guidance sounds good on the surface. Not having much change to the financial targets likely makes this report something which may not move the stock very much.

Sirius XM shares closed down 1-cent at $3.57 on Tuesday, and shares were up at $3.60 in the after-hours session.

CEO Jim Meyer said:

SiriusXM’s subscriber growth is tracking ahead of our prior expectations. The company is executing extremely well, and with this summer’s strong new car sales, we now expect to comfortably exceed our previous subscriber target.

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