Mamma.com Up on Rumors (MAMA, GOOG, YHOO)

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By Douglas A. McIntyre Updated Published

Mamma.com, is getting lots of trading interest because of re-rumors that it may be a takeover candidate.  Google (GOOG) is the rumored suitor this time around, although that has been noted previously as Yahoo! (YHOO) and even Time Warner’s (TWX) AOL.  Mamma already has a contract with Yahoo!.  This one is probably going to do many times its average daily volume now, particularly now that CNBC just gave it a nudge.

Shares are up roughly 10% to $5.10, but the 52-week range is $0.86 to $8.60.  We won’t try to kill the notion of this and we don’t want to add more fuel to the fire.  But it should be noted that this name has been out there before and nothing really surfaced.  At one point this one got its fame (or notoriety) from Mark Cuban taking a stake and subsequently selling on the pop before the ink was dry from stories being printed that he had taken a stake.  Anything is possible, but there are as many skeptics in this name as there are believers.

Jon C. Ogg
April 4, 2007

Jon Ogg can be reached at [email protected]; he does not own securities in the companies he covers.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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