Year over year, sales dropped 10% at Fiat Chrysler Automobiles N.V. (NYSE: FCAU) in December to 192,519 units. The Jeep brand posted a sales drop of 6% year over year as the Jeep Cherokee showed a sales decline of 34% and the Patriot posted a monthly sales drop of 37%. Grand Cherokee sales rose 13% and Compass sales increased by 10%.
For the year, total U.S. vehicle sales were essentially flat.
According to industry researcher firm ALG, FCA’s incentive spending came in at $4,291 per unit, up 22% year over year and up 0.5% compared with November 2016. Unit incentive spending totaled $4,190 at Ford and $4,611 at GM, up 34% and 14%, respectively, year over year.
Analysts at Edmunds had projected December sales at 187,821 units, a 12.2% year-over-year decrease. KBB had estimated unit sales of 190,000 at an average selling price of $35,700 for December, down 11.2% year over year in sales and down 1.5% month over month in average selling price.
The company’s Jeep brand sold a total of 83,159 units in December and has sold a 12-month total of 926,376, down 6% month over month, but up 6% year over year. The all-new Jeep Renegade sold 106,606 units in 2016, up 75% compared with the same period last year.
Ram pickup sales increased 15% in December to 47,556 units, and posted a full-year sales increase of 9%. Last year, Ram sold 41,398 pickups in December and 450,122 in all of 2015.
Year over year, sales of the company’s Chrysler brand dropped 32% as sales of the Chrysler 200 fell 73% year over year in December to 2,643. FCA is doing its best to sell all dealer inventory on this discontinued model. Sales of the Chrysler 300 fell 16% to 3,584 units. The all-new Pacifica minivan posted December sales of 10,283 and has sold 62,366 since first becoming widely available in April.
The company’s Dodge brand sales fell 21% year over year in December, while sales of the Dodge Caravan dropped 43% to 6,687 units in the month. The company’s Journey compact sport utility vehicle saw sales jump 25% year over year to 9,768 units sold in December.
Chrysler’s shares traded up about 1% midday Wednesday, at $9.65 in a 52-week range of $5.45 to $9.68.