Headquartered in Kesselstrasse 5 - 7, DÜsseldorf Fiscal year ends December NASDAQ: TRVG trivago.de
trivago N.V. operates a global hotel search and price comparison platform. It connects travelers with more than 7.0 million hotels and other accommodations across more than 190 countries through AI-powered, personalized search on its websites and apps.
The company has four reportable segments:
- **trivago Core** comprises three segments: Americas, Developed Europe and Rest of World. These run an auction-based marketplace where advertisers bid for user referrals, mainly on a cost-per-click basis, with a cost-per-acquisition option. Advertisers are primarily online travel agencies, hotel chains and independent hotels.
- **trivago DEALS** (formerly Holisto, fully acquired in July 2025) provides direct hotel booking services on various platforms. Since Q3 2026 it has been a separate reportable segment.
trivago also earns smaller revenues from B2B subscription services that give hoteliers data analytics and listing-performance tools.
Revenue is highly concentrated. Booking Holdings brands accounted for 38% and Expedia Group brands for 27% of Q3 2026 Referral Revenue. Expedia Group is the controlling shareholder, with a 59.0% ownership interest and 83.9% voting interest.
The company invests heavily in brand marketing to grow direct and branded traffic and logged-in membership. Its ADSs trade on Nasdaq, with each ADS representing five Class A shares. Updated
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trivago N.V. operates a global hotel search and price comparison platform. It connects travelers with more than 7.0 million hotels and other accommodations across more than 190 countries through AI-powered, personalized search on its websites and apps.
The Wall Street consensus 12-month price target for TRVG is $5.33.
