Wix's bet on building its own AI models is starting to pay for itself: Base44's proprietary LLM is cutting inference costs, with non-GAAP gross margin targeted near 60% in the second half. EPS beat consensus, though GAAP results swung to a net loss on acquisition costs. Full-year revenue growth guidance stayed intact.
Wix :
WIX
WIX
Stock Data
$59.55
$1.33 (2.18%)
Asset Type
Common Stock
Exchange
NASDAQ
Currency
USD
Country
USA
Sector
TECHNOLOGY
Industry
SOFTWARE - INFRASTRUCTURE
Wix.com Ltd. is a dynamic tech company based in Tel Aviv, Israel, specializing in a cloud-based platform that simplifies website and web application creation. Known for its user-friendly Wix Editor and innovative Wix ADI for personalized website development, Wix also offers AI-driven logo design, comprehensive support via Wix Answers, and a seamless payment solution with Wix Payments. Catering to business owners, Wix provides specialized applications and services, including an App Market, a marketplace for web experts, and a mobile app for on-the-go site management. Founded in 2006, Wix empowers users globally to establish and manage their online presence effortlessly.
Latest Activity
Wix reports before the bell today, confirmed, and the read matters beyond its own $2.4 billion market cap: it is the cleanest gauge of whether small businesses are still paying up for AI website tools. Guidance sets the tone for GoDaddy and Squarespace too.
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