Amazon.com Inc
Set by 24/7 Wall St.’s proprietary analysis of professional targets, profit trajectory, sector, risk, and retail attention. How we calculate our price targets →
Catalysts
- AWS re-acceleration from AI infrastructure and enterprise migration cycles
- Advertising growth expanding margins as retail traffic monetization deepens
- Fulfillment and transportation optimization sustaining retail margin expansion
Risks
- Cloud competition and price pressure compressing AWS margins
- Regulatory scrutiny affecting marketplace rules or business practices
- Retail wage and logistics inflation hurting discretionary categories
Analyst Sentiment
Amazon appears attractively valued at current levels. With a 30.5% upside to our $339.55 target, the risk-reward profile looks favorable for investors with a 12-month time horizon. Wall Street agrees, with 95% of analysts rating it a Buy.
The 24/7 Factor
5-Year Projection
Prediction History
| Date | Price Target | Stock Price | Rating | Upside |
|---|---|---|---|---|
| $343.81 | $258.63 | BUY | +32.9% | |
| $352.75 | $262.65 | BUY | +34.3% | |
| $406.28 | $274.48 | BUY | +48.0% | |
| $385.72 | $271.58 | BUY | +42.0% | |
| $316.27 | $233.66 | BUY | +35.4% | |
| $320.18 | $249.89 | BUY | +28.1% | |
| $324.27 | $245.69 | BUY | +32.0% | |
| $323.64 | $242.67 | BUY | +33.4% |
Social Sentiment
Frequently Asked Questions
What is the AMZN stock price prediction for 2030?
Looking ahead to 2030, our model projects AMZN could trade at an average price of $479.15, with a potential range between $359.36 and $598.94. This represents a potential 84.1% return from today’s price. Long-term forecasts depend heavily on company execution, competitive dynamics, and broader market conditions.
Is AMZN a buy, sell, or hold right now?
24/7 Wall St. currently rates AMZN as a BUY. Strong upside (+30.5%) Among Wall Street analysts, 59 rate it Buy, 3 rate it Hold, and 0 rate it Sell.
What is the AMZN stock price target in an optimistic scenario?
In our optimistic scenario for AMZN, the stock could reach $390.33 over the next 12 months, representing a 50.0% gain from today’s price. This scenario assumes favorable conditions materialize, including strong earnings growth, positive market sentiment, and successful execution of company initiatives.
What is the downside risk for AMZN stock?
Our conservative scenario for AMZN projects a price of $290.61 over the next 12 months (11.7% from current levels), suggesting relatively limited downside if headwinds materialize. No forecast is a guarantee. Position sizing and time horizon still matter.
Projections are estimates based on current data, updated daily. Not investment advice. Learn how we calculate these projections →