Companies /Consumer Defensive

Brown-Forman Corporation

NYSE: BF-A Beverages - Wineries & Distilleries
$29.81
▼ $1.16 (−3.73%) today
Markets closed · 6:07pm ET
24/7 Rating BUY
Our 12-month price target
$31.93
+6.2% upside by Nov 2027
Price when calculated $30.07 Nov 3, 2026

Set by 24/7 Wall St.’s proprietary analysis of professional targets, profit trajectory, sector, risk, and retail attention. Recalculated at least weekly and after every earnings report.

How we calculate it →
12-Month Projection Historical Optimistic Target Conservative
$24$28$32$36Nov 2025Nov 2027Nov 3$36.44$31.93$27.42
$24$28$32$36Nov 2025Nov 2027Nov 3$36.44$31.93$27.42

The 24/7 Factor

Base Growth
Conservative growth baseline (reduced to avoid double-counting P/E growth)
1.05×
Sector Momentum
Stable but slower growth, recession resistant
1.02×
Earnings Growth
Positive earnings momentum
+0.6%
Volatility Adjustment
Lower volatility stock
+1.4%
Read our full methodology →
The Bottom Line

Brown Forman appears attractively valued at current levels. With a 6.2% upside to our $31.93 target, the risk-reward profile looks favorable for investors with a 12-month time horizon.

5-Year Projection

Long-Term Forecast Optimistic Target Conservative
$28$35$42$49’26’27’28’29’30’31$49.42$39.39$29.13
$28$35$42$49’26’27’28’29’30’31$49.42$39.39$29.13

Prediction History

BF-A Price Target History Our Target Stock Price
$28$30$32Aug 7Oct 30$31.25$29.43
$28$30$32Aug 7Oct 30$31.25$29.43
$26$28$30May 28Oct 30$31.25$29.43
$26$28$30May 28Oct 30$31.25$29.43
Date Price Target Stock Price Rating Upside
$31.25 $29.43 BUY +6.2%
$32.00 $30.13 BUY +6.2%
$31.31 $29.48 BUY +6.2%
$28.56 $26.89 BUY +6.2%
$28.39 $26.73 BUY +6.2%
$28.30 $26.65 BUY +6.2%
$27.87 $26.52 BUY +5.1%
$28.09 $26.64 BUY +5.4%
Date Price Target Stock Price Rating Upside
$31.25 $29.43 BUY +6.2%
$28.30 $26.65 BUY +6.2%
$28.29 $27.75 HOLD +1.9%
$26.32 $26.25 HOLD +0.3%
$27.98 $28.23 HOLD −0.9%
$28.89 $26.74 BUY +8.1%

Frequently Asked Questions

What is the BF-A stock price prediction for 2030?

Looking ahead to 2030, our model projects BF-A could trade at an average price of $37.32, with a potential range between $27.99 and $46.65. This represents a potential 24.1% return from today’s price. Long-term forecasts depend heavily on company execution, competitive dynamics, and broader market conditions.

Is BF-A a buy, sell, or hold right now?

24/7 Wall St. currently rates BF-A as a BUY. Moderate upside (+6.2%)

What is the BF-A stock price target in an optimistic scenario?

In our optimistic scenario for BF-A, the stock could reach $36.44 over the next 12 months, representing a 21.2% gain from today’s price. This scenario assumes favorable conditions materialize, including strong earnings growth, positive market sentiment, and successful execution of company initiatives.

What is the downside risk for BF-A stock?

Our conservative scenario for BF-A projects a price of $27.42 over the next 12 months (-8.8% from current levels), suggesting relatively limited downside if headwinds materialize. No forecast is a guarantee. Position sizing and time horizon still matter.

Projections are estimates based on current data, updated daily. Not investment advice. Learn how we calculate these projections →