Nike

NKE Q1 2026 Earnings

Reported Sep 30, 2025 at 4:15 PM ET · SEC Source

Q1 26 EPS

$0.49

BEAT +84.49%

Est. $0.27

Q1 26 Revenue

$11.72B

BEAT +6.64%

Est. $10.99B

vs S&P Since Q1 26

-51.5%

TRAILING MARKET

NKE -41.8% vs S&P +9.7%

Market Reaction

Did NKE Beat Earnings? Q1 2026 Results

Nike delivered a stronger-than-expected profit picture in fiscal Q1 2026, posting diluted EPS of $0.49 against a consensus estimate of $0.27, an 81.48% beat, even as the underlying business continued to navigate meaningful headwinds. Revenue edged up… Read more Nike delivered a stronger-than-expected profit picture in fiscal Q1 2026, posting diluted EPS of $0.49 against a consensus estimate of $0.27, an 81.48% beat, even as the underlying business continued to navigate meaningful headwinds. Revenue edged up 1.1% year over year to $11.72 billion, though on a currency-neutral basis the top line actually contracted, underscoring the currency tailwinds masking softer organic demand. The quarter's defining pressure point was gross margin, which compressed 320 basis points to 42.2%, squeezed by heavier discounting, unfavorable channel mix, and rising tariff costs in North America; net income fell 31% to $727 million as a result. Bright spots included a 4% revenue gain in North America to $5.02 billion and a 7% jump in wholesale to $6.80 billion, suggesting improved sell-through with retail partners, while institutional investors have taken note, with some adding new positions amid the turnaround effort. CFO Matthew Friend cautioned that recovery will not be linear, with tariffs and channel normalization remaining active variables heading into subsequent quarters.

Key Takeaways

  • Wholesale revenue growth of 7% driven by improved partner sell-through
  • North America revenue grew 4% as a priority Win Now market
  • Apparel revenues up 9% and Equipment up 4% across NIKE Brand
  • Gross margin compressed 320 basis points to 42.2% due to higher discounts, channel mix, and North America tariffs
  • NIKE Brand Digital declined 12%, dragging NIKE Direct down 4%
  • Greater China revenues declined 9% on a reported basis
  • Converse revenues fell 27% with declines across all territories
24/7 Wall St

NKE YoY Financials

Q1 2026 vs Q1 2025, source: SEC Filings

24/7 Wall St

NKE Revenue by Segment

With YoY comparisons, source: SEC Filings

Q2 25 Q4 26
24/7 Wall St

NKE Revenue by Geography

With YoY comparisons, source: SEC Filings

Q2 25 Q4 26

“This quarter NIKE drove progress through our Win Now actions in our priority areas of North America, Wholesale, and Running. While we're getting wins under our belt, we still have work ahead to get all sports, geographies, and channels on a similar path as we manage a dynamic operating environment. I'm confident that we have the right focus in Win Now and that our new alignment in the Sport Offense will be the key to maximizing NIKE, Inc.'s complete portfolio over the long-term.”

— Elliott Hill, Q1 2026 Earnings Press Release