Companies /Technology

ServiceNow Inc

NYSE: NOW Software - Application
$141.02
▼ $4.57 (−3.14%) today
Markets open · 4:10pm ET
24/7 Rating BUY
12-Month Price Target
$242.06 +71.7% upside

Set by 24/7 Wall St.’s proprietary analysis of professional targets, profit trajectory, sector, risk, and retail attention. How we calculate our price targets →

Current close $141.02
Street consensus $141.19
Ours vs. the Street +71.4%
$191.38Conservative$141.02Current$242.06Our Target$269.11Optimistic
12-Month Projection Historical Optimistic Target Conservative
$100$150$200$250Sep 2025Sep 2027Today$269.11$242.06$191.38
$100$150$200$250Sep 2025Sep 2027Today$269.11$242.06$191.38

Analyst Sentiment

49ANALYSTS
Buy4592%
Hold24%
Sell24%
The Bottom Line

ServiceNow appears attractively valued at current levels. With a 71.7% upside to our $242.06 target, the risk-reward profile looks favorable for investors with a 12-month time horizon. Wall Street agrees, with 92% of analysts rating it a Buy.

The 24/7 Factor

Base Growth
Conservative growth baseline (reduced to avoid double-counting P/E growth)
1.05×
Sector Momentum
High-growth sector with strong innovation tailwinds
1.15×
Analyst Consensus
Strong analyst consensus (bullish)
+5.3%
Earnings Growth
Significant earnings decline
−2.2%
Volatility Adjustment
Average volatility
+0.1%
Social Sentiment
Moderately positive retail sentiment
+0.8%
Read our full methodology →

5-Year Projection

Long-Term Forecast Optimistic Target Conservative
$200$400$600’26’27’28’29’30’31$624.12$614.25$291.61
$200$400$600’26’27’28’29’30’31$624.12$614.25$291.61

Prediction History

NOW Price Target History Our Target Stock Price
$140$210$280Jul 16Aug 28$257.61$144.71
$140$210$280Jul 16Aug 28$257.61$144.71
Date Price Target Stock Price Rating Upside
$257.61 $144.71 BUY +78.0%
$258.48 $128.48 BUY +101.2%
$254.88 $124.00 BUY +105.6%
$240.25 $124.88 BUY +92.4%
$233.91 $111.23 BUY +110.3%
$200.25 $97.36 BUY +105.7%
$334.03 $104.26 BUY +220.4%

Social Sentiment

62/100
Sentiment Score
Bullish
Retail Mood
Low
Discussion Activity

Frequently Asked Questions

What is the NOW stock price prediction for 2030?

Looking ahead to 2030, our model projects NOW could trade at an average price of $457.65, with a potential range between $343.24 and $572.06. This represents a potential 224.5% return from today’s price. Long-term forecasts depend heavily on company execution, competitive dynamics, and broader market conditions.

Is NOW a buy, sell, or hold right now?

24/7 Wall St. currently rates NOW as a BUY. Strong upside (+71.6%) Among Wall Street analysts, 45 rate it Buy, 2 rate it Hold, and 2 rate it Sell.

What is the NOW stock price target in an optimistic scenario?

In our optimistic scenario for NOW, the stock could reach $269.11 over the next 12 months, representing a 90.8% gain from today’s price. This scenario assumes favorable conditions materialize, including strong earnings growth, positive market sentiment, and successful execution of company initiatives.

What is the downside risk for NOW stock?

Our conservative scenario for NOW projects a price of $191.38 over the next 12 months (35.7% from current levels), suggesting relatively limited downside if headwinds materialize. No forecast is a guarantee. Position sizing and time horizon still matter.

Projections are estimates based on current data, updated daily. Not investment advice. Learn how we calculate these projections →