Headquartered in New York, NY·Fiscal year ends December·NASDAQ: TBLA·taboola.com
About Taboola
Taboola provides performance advertising technology that aims to help businesses reach audiences beyond search and social channels, with measurable outcomes. Advertisers buy directly on Realize, Taboola's ad platform, which reaches over 600 million daily active users across publisher and device partner properties. Publishers such as NBC News and Yahoo, and OEMs such as Samsung and Xiaomi, use Taboola's technology to grow audience and revenue. The company pays partners traffic acquisition costs (TAC) and measures its economics on an ex-TAC Gross Profit basis. A meaningful share of revenue and TAC involves related parties. Current initiatives include:
- Full Page Monetization for publishers, now live across NBCUniversal and Fox News;
- Taboola News;
- social commerce;
- the pending acquisition of Dianomi, expected to close before the end of 2026. Updated
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Taboola provides performance advertising technology that aims to help businesses reach audiences beyond search and social channels, with measurable outcomes. Advertisers buy directly on Realize, Taboola's ad platform, which reaches over 600 million daily active users across publisher and device partner properties.
What is the TBLA stock price target?
The Wall Street consensus 12-month price target for TBLA is $5.88.