Q2 25 EPS
$0.87
BEAT +167.28%
Est. $0.33
Q2 25 Revenue
$3.27B
BEAT +4.79%
Est. $3.12B
vs S&P Since Q2 25
+15.0%
BEATING MARKET
W +33.2% vs S&P +18.2%
Market Reaction
Did W Beat Earnings? Q2 2025 Results
Wayfair delivered its strongest quarterly performance since 2021, posting Q2 2025 results that left Wall Street estimates well behind, with non-GAAP adjusted diluted EPS of $0.87 beating the $0.33 consensus by 167.28% and revenue of $3.27 billion top… Read more Wayfair delivered its strongest quarterly performance since 2021, posting Q2 2025 results that left Wall Street estimates well behind, with non-GAAP adjusted diluted EPS of $0.87 beating the $0.33 consensus by 167.28% and revenue of $3.27 billion topping estimates by 4.79% on 5.0% year-over-year growth. The headline story was a decisive return to profitability, as the company swung to GAAP net income of $15.00 million from a $42.00 million loss a year ago, while Adjusted EBITDA expanded to $205.00 million at a 6.3% margin. That improvement was driven by leaner operations, with selling and administrative expenses falling to $465.00 million from $489.00 million, even as advertising investment ticked higher. The U.S. Segment led the way, with net revenue climbing 5.3% to $2.87 billion, and free cash flow reached a robust $230.00 million. Several analysts lifted their price targets following the print, reflecting renewed confidence in the company's trajectory. CEO Niraj Shah framed the 6%-plus Adjusted EBITDA margin as only the beginning, signaling further profitability gains ahead through 2025 and beyond.
Key Takeaways
- • Highest revenue growth rate since early 2021, excluding Germany exit impact
- • Average order value increased to $328 from $313 year over year
- • LTM net revenue per active customer increased 5.9% year over year to $572
- • Gross margin of 30.1% of total net revenue
- • Adjusted EBITDA margin expanded to 6.3% from 5.2% year over year
- • Selling, operations, technology, general and administrative expenses declined to $465 million from $489 million
- • Repeat customers placed 80.7% of total orders
W YoY Financials
Q2 2025 vs Q2 2024, source: SEC Filings
W Revenue by Segment
With YoY comparisons, source: SEC Filings
W Revenue by Geography
With YoY comparisons, source: SEC Filings
“The second quarter was a resounding success, defined by accelerating sales and share gain, in tandem with expanding profitability. As we have discussed over the last few years, we can and will grow profitably, while taking significant share in the market. Year-over-year revenue growth of 6% - excluding the impact of Germany - marks the highest growth rate we have seen since early 2021. Our over 6% Adjusted EBITDA margin demonstrates the significant leverage in our model, and as previewed in our investor day two years ago, is just the beginning of what we believe we can achieve over time.”
— Niraj Shah, Q2 2025 Earnings Press Release
W Earnings Trends
W vs Market 30 Day Price Reactions
30-day stock return vs benchmark after each earnings
W EPS Trend
Earnings per share: estimate vs actual
W Revenue Trend
Quarterly revenue: estimate vs actual
W Quarterly Results
5 quarters of earnings data
| Quarter | EPS Est. | EPS Act. | Surprise | Revenue | Rev. Surprise |
|---|---|---|---|---|---|
| Q1 26 MISS | $0.28 | $0.26 | -6.81% | $2.93B | +1.47% |
| Q4 25 BEAT FY | $0.69 | $0.85 | +23.89% | $3.34B | +1.17% |
| FY Full Year | $2.34 | $2.60 | +11.09% | $12.46B | +0.32% |
| Q3 25 BEAT | $0.44 | $0.70 | +59.31% | $3.12B | +3.46% |
| Q2 25 BEAT | $0.33 | $0.87 | +167.28% | $3.27B | +4.79% |
| Q1 25 BEAT | $-0.20 | $0.10 | +150.86% | $2.73B | +0.82% |