Wix.com Ltd
Q3 2025 Earnings
Market Reaction
S&P 500 over the same 30 days: +3.35%.
Did WIX Beat Earnings? Q3 2025 Results
Wix delivered a decisive beat in Q3 2025, with the website platform's AI-driven momentum translating into earnings per share of $1.68, clearing the $1.49 consensus by 12.64%, while revenue climbed 13.6% year-over-year to $505.19 million, edging past the $502.51 million estimate. The single clearest driver behind the quarter's strength was Base44, Wix's AI-powered no-code application builder, which surged from low-single-digit market share to more than 10% since June 2025, drawing over 2 million users and adding more than 1,000 new paying subscribers daily. That breakout performance prompted management to raise its Base44 ARR target to at least $50 million by year-end, with a path toward $100 million ARR accelerating faster than anticipated. Looking ahead, Wix tightened its full-year revenue guidance upward to $1.99 billion to $2.00 billion and now expects approximately $600 million in free cash flow for 2025, reflecting roughly 30% of revenue, as the company continues channeling capital into Base44 marketing and product development while executing $175 million in share repurchases during the quarter.
- Accelerating bookings and revenue growth to 14% y/y driven by robust new cohort behavior and Base44 outperformance
- Strong execution across both Creative Subscriptions and Business Solutions segments
- New cohort bookings sustained 1H momentum driven by healthy demand and robust business fundamentals
- Partners revenue grew 24% y/y reflecting expanding agency and reseller ecosystem
- Shift toward 2- and 3-year subscription packages in core Wix business
“Our goal has always been to give people the power to access advanced technology without the barriers of complexity. With Base44, we're extending this mission by bringing the next generation of AI and natural-language development to applications. This is the next phase in the evolution of our commitment to democratizing technology, and I'm excited for what's ahead.”
Wix CEO, on the earnings call
Forward Guidance & Outlook
Wix raised its full-year 2025 bookings outlook to $2,060-$2,078 million (13-14% y/y growth) from $2,040-$2,075 million previously, driven by Base44 outperformance. Full-year revenue guidance was updated to $1,990-$2,000 million (13-14% y/y growth) from $1,975-$2,000 million. Q4 2025 revenue is expected at $521-$531 million (13-15% y/y growth). Base44 is expected to achieve at least $50 million ARR by year-end. Full-year non-GAAP gross margin is expected at 68-69%, with non-GAAP operating expenses at approximately 50% of revenue. Free cash flow is expected to be approximately $600 million in 2025, or approximately 30% of revenue. The company is accelerating marketing investments in Base44 given stronger-than-anticipated demand.
WIX YoY Financials
WIX Revenue by Segment
WIX Revenue by Geography
Figures from SEC filings and company reports. Not investment advice.