Investing
Starbuck's (SBUX): Would You Like A Salad With That Stock Price?
Published:
It’s official. You can now get salads and pasta at lunch at a number of Starbucks (SBUX) stores. It will probably bring in about as many people at the new Paul McCartney album.
Wall St. has to expect that the Starbucks management is struggling with same-store sales. Investors can see its in the stock price, which is still hanging around a 52-week low.
But, less is often more. More junk means people loading up and making lines longer. It means distractions for the barristas. It mean more litter, more things that can go sour. More things that don’t get delivered on time. More things in inventory.
More things.
Not what Starbucks needs.
Douglas A. McIntyre can be reached at [email protected].
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