Google (GOOG): Low Expectations, Great Achievement

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By Douglas A. McIntyre Updated Published
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GoogAnalysts have been revising down their expectations for Google’s (GOOG) third quarter for weeks. The search company did not have much to measure up to. A slowing economy moved consensus estimates to EPS of $4.76 for the period just finished on revenue of $4.06 billion. For the year, the expected numbers are $19.36 on $16.05 billion.

Google traded down much of the day along with the market but rallied at the end.

Google’s third quarter revenue was $5.54 billion compared to $4.23 billion last year. Traffic acquisition costs were $1.5 billion so the company hit revenue estimates.

EPS for the third quarter of 2008 was $4.24.

GAAP operating income for the third quarter of 2008 was $1.74 billion, or 31% of revenues. This compares with GAAP operating income of $1.58 billion, or 29% of revenues, in the second quarter of 2008.

Google-owned sites generated revenues of $3.67 billion, or 67% of total revenues, in the third quarter of 2008. This represents a 34% increase over third quarter 2007 revenues of $2.73 billion and a 4% increase over second quarter 2008 revenues of $3.53 billion  The company makes more money on this revenue that it does advertising on other sites, so this should be considered good news.

The remarkably good news was that aggregate paid clicks, which include clicks related to ads served on Google sites and the sites of our AdSense partners, increased approximately 18% over the third quarter of 2007 and increased approximately 4% over the second quarter of 2008.

Operating expenses, other than cost of revenues, were $1.63 billion in the third quarter of 2008, or 29% of revenues, compared to $1.64 billion in the second quarter of 2008, or 31% of revenues. Wall St had been concerned that spending was getting out of hand. This proved otherwise.

Shares were up sharply after hours to $390 against a close of $353.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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