WordStream, a provider of search marketing software, released its data on the top ten sources of Google’s (NASDAQ: GOOG) revenue based on industry. One part of the release is interactive.
The top five, according to the data are
- Finance & Insurance at $4.0 billion in estimated annual spending – Top spenders in the finance category include State Farm and Progressive (PGR).
- Retailers & General Merchandise ($2.8 billion) – Top advertisers include Amazon (NASDAQ:AMZN) and eBay (NASDAQ:EBAY).
- Travel & Tourism ($2.4 billion) – Top advertisers include Booking.com (NASDAQ:PCLN) and Expedia (NASDAQ:EXPE).
- Jobs & Education ($2.2 billion) – Top advertisers include University of Phoenix (NASDAQ:APOL) and ITT Technical Institute.
- Home & Garden ($2.1 billion) – Top advertisers include Lowes (NYSE:LOW) and Home Depot (NYSE:HD).
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