Investing

Bloomin’ Brands IPO

Bloomin’ Brands, the owner of Outback Steakhouse, will try to raise $300 million through an IPO. The deal may succeed although the company’s other brands are hardly known–Carrabba’s Italian Grill, Bonefish Grill, Fleming’s Prime Steakhouse & Wine Bar and Roy’s…

By Douglas A. McIntyre
Published April 9, 2012, 6:45am ET · 1 min read

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Bloomin’ Brands, the owner of Outback Steakhouse, will try to raise $300 million through an IPO. The deal may succeed although the company’s other brands are hardly known–Carrabba’s Italian Grill, Bonefish Grill, Fleming’s Prime Steakhouse & Wine Bar and Roy’s Hawaiian Fusion Cuisine.

But, much larger competitor Burger King will set an IPO date soon. McDonald’s (NYSE: MCD) has been on a run of record results and stock buybacks. Results from KFC locations in China have driven shares of Yum! (NYSE: YUM) to new highs. If Bloomin’ Brands plans to exploit the markets, there cannot be a better time.

The new IPO season may not be as dominated by tech as was the one in the first quarters

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Douglas A. McIntyre

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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